CLOSE PARENT
Working as a Brand Manager at Close Parent, I was responsible for managing the brand Caboo baby carriers and Pop-in reusable products.
I worked with creative agencies on creating new prints for our products such as the below Pop-in reusable nappy with the playful Panda print. Every season, I enjoyed developing new prints across a wide range of products including reusable bibs, swimwear, nappies, and playmats.
Working closely with Graphic Designers, I produced marketing materials such as leaflets, brochures, instructions, postcards, and business cards to improve product knowledge for our consumers resulting in boosted sales.
I worked closely with our agencies to develop Close Parent stands at consumer and trade shows in the UK and Germany.
I launched new Caboo baby carriers collections with updated packaging and branding.
I developed lifestyle and product instructions videos with creative agencies such as the ones below.